An immersive, streaming, first of it’s kind  XR and AR experience.

This experience was created using Google Immersive Streaming XR, streaming AR / XR technology ( the tech that also powered Google Stadia ). It was the first of it’s kind exploration where an automotive brand was able to deploy streaming XR / AR technology at scale on YoutTube.

Contributions

  • UX / UI Design
  • Unreal Engine Prototype

Made For

  • Agency: Google
  • Client: Lexus / Toyota

.