Through the Verizon / Shield partnership, we were tasked with bringing innovation to creative process. The result was a prototype second screen application that allowed user to follow characters in real time and dive deeper into the Marvel mythology should they be missing some of the backstory. In addition we created an NFC enabled shield ring, which was reminiscent of “decoder rings” of the 50s. The NFC ring can potentially give users access to exclusive content and promotional parties.
